Our Story – Powered by Nature, Backed by Science
🌿 Who We Are
Naturalief is the wellness brand of Naturalief Verantra Private Limited, created with a mission to provide safe, natural, and effective solutions for everyday challenges. From aromatherapy to personal care, every product we offer is thoughtfully crafted using the power of plants and backed by scientific research.
🧪 How It Started
Our journey began when Dr. Pritee Goyal, an accomplished researcher and academician, moved to Hyderabad with her family. Frustrated by the ineffectiveness of conventional mosquito repellents, and motivated by her husband, she set out to create a herbal solution using her scientific expertise. The result was our flagship product — the Natural Fabric Roll-On Mosquito Repellent.
Its success ignited a deeper passion for creating nature-based solutions that actually work.
💡 Innovation Led by Nature
Following the positive reception of our first product, we introduced the Natural Mosquito Repellent Diffuser Oil — a revolutionary product that combines plant-based actives with modern diffuser technology for long-lasting, non-toxic mosquito protection.
From there, Naturalief expanded into a diverse product line that includes:
Herbal Hair Oils
Aromatherapy Car & Air Diffusers
Pain Relief Oils
Natural Odor Removers
Soothing Gels and More
🚀 Our Journey So Far
Building a natural brand wasn’t easy — but we were never alone. Along the way, we’ve reached several key milestones:
Selected and incubated at WE HUB
Showcased at the WSA Global Congress and BITS Pilani LaunchPad
Chosen for the Microsoft for Startups Founders Hub
Registered as a Private Limited Company, MSME
Officially recognized by DPIIT as Startup India Company
💚 Our Vision
We believe that wellness should be clean, cruelty-free, and rooted in nature — without compromising on performance. Every Naturalief product is a result of careful formulation, ethical sourcing, and a deep respect for both nature and people.
🌱 What’s Next?
This is just the beginning. We’re continuously researching, innovating, and expanding to bring you plant-powered wellness that truly works.
Naturalief – Provide Relief Naturally!
Meet Dr. Pritee Goyal
Dr. Pritee Goyal is the driving force behind Naturalief. With a post-doctorate and PhD in Chemistry, she brings over 17 years of international research, laboratory, and teaching experience to our team.
Her expertise has been recognized through numerous research papers, book chapters, and patents. She is also the Author of the Book “Novel Biomaterials: Decontamination of toxic metals from wastewater”, published by Springer.
Dr. Goyal’s passion for finding sustainable solutions extends beyond mosquito repellents. She holds two patents in wastewater treatment, showcasing her commitment to environmental conservation. Throughout her career, she has worked in various universities, colleges, and both private and government firms.
